Tag: Marketing

  • How to Leverage Social Media for Effective Book Marketing

    How to Leverage Social Media for Effective Book Marketing

    With millions of users scrolling through countless posts every day, the opportunity to connect with potential readers is vast. By understanding the nuances of different social media platforms and implementing effective strategies, authors can harness the power of these digital spaces to build a strong author brand, engage with audiences, and ultimately achieve literary success.…

  • How to Build an Author Platform to Market Your Work

    How to Build an Author Platform to Market Your Work

    By Author Cameron Thompson, @Wrestling_Words As many have said before me, the author platform is a difficult concept to define, yet, arguably the most important, next to writing. What Is an Author Platform? An author’s platform is, at its core, your ability to sell your written work and reach others, either by means of who…

  • Tropes in Writing: To include or not to include?

    Tropes in Writing: To include or not to include?

    By author Rebecca F. Kenney, @rebeccafkenney1 Is there a TV show you watch whenever you’re feeling anxious? A food you like to eat when you’ve had a bad day? A certain song that always puts you in a better mood? Sure there is. We’re all familiar with comfort shows, comfort food, comfort music. They’re familiar…

  • 5 Marketing Tips Every Debut Author Should Know

    5 Marketing Tips Every Debut Author Should Know

    By Author Rose Atkinson-Carter Marketing is perhaps the most desired and dreaded skill among debut authors一one that’s essential to a book’s commercial success, but can be difficult to learn and execute.  Whether you’re self-publishing or working with a publishing company, to reach a wide audience you will need to learn a few marketing strategies. Not only…